Workshop – Full Day or Half Day Sessions
PRESENTERS – Simon and Rebecca Asquith
Morning Session – 9.30 – 12.30
Course Content – Getting Found on Google: What you really need to know in 2019
The Google Game has changed: here is what you need to be aware of in 2019 and beyond.
When every business is looking to get on the front page of Google what are the key ways that you can stand out in the crowd?
Is it through mastering complex marketing concepts like SEO, SEM, backlinking, GMB and a tonne of other confusing acronyms that make your head spin?
Or is there a simpler way? A way that is actually intuitive to your current business practices?
The answer is ‘Yes’.
And not only is the answer ‘yes’ but this more intuitive way of working with your Google search ranking will actually put you in a better position in Google than if you had solely focussed on becoming an SEO Master!
In this very practical half day workshop Rebecca and Simon will support you to re-imagine your relationship with your search engine rankings and support you to Get Found on Google by more customers, more often.
What we will cover:
- Understanding Google’s search results and how they work
- Understanding your brand and the best way to maximise your searchability
- Worried about the google algorithm? Why you don’t need to when you use this approach
- Making content that matters – learning from your customer
Afternoon Session – 12.30 – 3.30
Afternoon Session – Making Video to Market Your Business: The essential guide
If there is one thing that all marketers agree on it is the importance of video to market your business. Google rewards you for it and Facebook does too.
In fact the internet seems to be constantly calling for more video content.
But what kind of video suits you? And do you need a constant video production budget to achieve the kind of video that you want?
In this half day workshop Simon and Rebecca will explore:
- how to make videos that engage on a zero dollar budget
- how to maximise your video production budget when you work with professionals
- the importance of authenticity
- how to present to camera
- understanding the different types of videos that you can use to market your business
What you will need:
A charged smart phone with video capabilities.
Phone charger
Pen, paper and laptop.
Selfie stick or iphone tripod if you have one.
Smart phone microphone if you have one.
Places are limited and book out quickly
To register for this event click on the “CLICK HERE TO BOOK” blue button below
Details
Date: Thursday, 15th August, 2019
Time: 9.30 am – 3.30 pm
Location
Venue: Victoria’s at Ewingsdale, 207 Balraith Lane, Byron Bay NSW 2471
Cost
Full Day (Including Morning Tea and Lunch) – Byron and Beyond Members $185.00 – Others $215.00
Half Day (Including Lunch) – Byron and Beyond Members – $130 – Non-Members – $150
